Petco

Not a lot of people would volunteer to write copy on aquarium gravel, but I did because part of the job was helping develop a TOV for the new in-house aquarium product line, Imagitarium. Besides that, I wrote copy for dog clothes, cat beds, and everything in between.

Imagitarium Frosted Black Aquarium Gravel

Imagitarium Special Black Aquarium Substrate simulates the endless depth of a clear cool, night sky. Varying shades of midnight blue, ebony and onyx artfully play against the shimmering scales of your salt or fresh water fish. This aquarium gravel creates a calming sanctuary and aids in maintaining a sound ecosystem for your pets.

Imagitarium Nutmeg Aquarium Gravel

Imagitarium Nutmeg Aquatic Substrate adds spice to otherwise ordinary brown fish tank gravel. Shades of maple sugar, turmeric and caramel are peppered with deep blacks to produce movement and depth. Use this aquarium gravel as a solid foundation for your aquatic plants and pets and to improve the health of your tank.

Bond & Co. Buffalo Check Dog Bowtie Set

The Bond & Co. Buffalo Check Dog Bowtie Set includes two high-quality ways to express you and your pet’s unique personalities right on their collar. Dress them up in the classic black tie for formal events or keep things casually fashionable with the buffalo check print.